Friday, November 27, 2009

eBay Mobile Boutique might be coming to your town


Someone from a public relations company sent some info to me...

=================================

The eBay Mobile Boutique is making holiday shopping simple and fun by bringing a one-stop shopping destination to shoppers in 12 cities across the U.S. The eBay Mobile Boutique will preview the breadth and depth of products available on eBay and highlight today’s hottest gifting trends.

The eBay Mobile Boutique will be touring from Tuesday, November 10 through Sunday, December 20. The schedule includes:
- Chicago (launch) - 11/10 - 11/11
- Philadelphia - 11/15 - 11/16
- Washington, DC - 11/19 - 11/20
- Atlanta - 11/23 - 11/24, 11/27
- Houston - 12/4
- Dallas - 12/6 - 12/7
- Phoenix - 12/12
- San Francisco - 12/15
- San Jose - 12/17
- Los Angeles - 12/19
- Orange County - 12/20

Everyone is welcome to visit the eBay Mobile Boutique. The Mobile Boutique will be open to shoppers from 11:00 a.m. – 6:00 p.m., local time. The schedule is subject to change...visit www.eBayholiday.com

Items ranging from consumer electronics, collectibles, toys, home accents, clothing, shoes and accessories will be showcased at the eBay Mobile Boutique.

The Mobile Boutique represents what eBay offers holiday shoppers...

The Mobile Boutique will have personal shoppers who are experts on the eBay site as well as eBay customer service representatives. Staff will assist customers at the computer kiosks and handle customer service related questions.

Staff at the Mobile Boutique will be available on-site to help new customers set up a free account on eBay.com and PayPal.

eBay will be offering “Flash Giveaways” – a $50 eBay gift cards to the first 100 individuals who note the password they find on either the eBay Facebook (www.facebook.com/eBay) or the Twitter page (www.twitter.com/eBay). Each city will have a different password, reflecting the hottest gift trend from that specific market. The giveaways will take place on the second day of the tour visit; for those cities where the Mobile Boutique is only in town one day, the giveaway will be offered on that day.

eBay’s trend experts who will be onsite: Constance White, Style Director; Karen Bard, Pop Culture Expert; Cat Schwartz, Tech and Toy Director; Meredith Barnett, eBay’s Editorial Director for The Inside Source; Jim Griffith, eBay Marketplace Expert; and Zem Joaquin, Home & Garden/Green expert.


Saturday, November 7, 2009

Objectified (on PBS beginning November 24th)


OBJECTIFIED premieres November 24th on Independent Lens...



=============================

Objectified is a feature-length documentary about our relationship with manufactured objects and the people who design them...

...a digital copy of the DVD on a tiny, custom-printed 16gb USB drive...Limited edition of 500 copies, $75...

...DVD package...Limited edition of 500 copies, $75...

Blu-ray Disc...retail price of $34.95.


============================

"Objectified" is a Plexifilm release now available through Microcinema DVD. To order this DVD and/or other titles distributed by Microcinema, go to: www.microcinemadvd.com

...'Objectified' profiles the people who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis, including designers for companies like Apple, BMW, Muji, IKEA, Vitra, and more...

http://facebook.com/microcinema

http://www.myspace.com/microcinemainternational

http://www.youtube.com/microcinema

http://twitter.com/microcinema

http://www.youtube.com/watch?v=YfItfeKZgVo

"Beer in Hell" book is worth reading/owning

I received a copy of the book I Hope They Serve Beer in Hell from the assistant to Tucker Max. (Thanks, Ian...)

Tucker Tibor Max put together a bunch of short stories about his life. (Due to the success of the book, a movie of the same title was made.) This isn't just any old regular boring biography...created in 2002, his website sets the stage for the stories he tells:

"My name is Tucker Max, and I am an asshole.

"I get excessively drunk at inappropriate times, disregard social norms, indulge every whim, ignore the consequences of my actions, mock idiots and posers, sleep with more women than is safe or reasonable, and just generally act like a raging dickhead.

"But, I do contribute to humanity in one very important way. I share my adventures with the world..."

I already like this guy...you know what you're gonna get before you get it. Now, it's up to you to walk away...or deal with it.

------------------------------------------------

According to posts on Max's website:







I like his attitude. (As a child) I stopped trying to convince people to believe that I was telling the truth: it was a lot of effort for people who just weren't worth it. When you tell the truth, and are not believed...what else do you have to work with? You loose. And how important is it that a particular person believes you, anyway?

Some people will frown upon the actions of this asshole...but not me: the people that allowed him to behave they way he has can be just as guilty for feeding the animal. (A very long time ago I seemed to have lost my ability to be shocked and horrified: I know of too many things people have done that are very much not "normal" and against conservative morals. And, trying to be very liberal regarding some lifestyle choices and activities, I just try to "live and let live".)

For many years I've been looking forward to writing books about my personal and professional lives. Some won't believe the stories, and other will be appalled to know of some things I have been aware of, done and participated in. But, as this book is, I'm sure it'll be good reading...

--------------------------------------------

I read the first story in the book, "The Famous Sushi Pants Story", and decided to not read the entire book and then post a review. Because these are short stories, and I expect the rest of the stories to be formatted as "Sushi Pants" was, you should be able to read a story when you need to kill some time...and then put down the book and do something else. Buy the book, and keep it handy for those types of times during a day.

------------------------------------------------


A page on his website I love is the "Date Application": he's up-front about his likes, dislikes, and expectations that hopefully will save him...and other women...a lot of wasted time from having to do what I call the "date dance" (where we spend a lot of unnecessary time with eachother to later find that it really wasn't worth it).

I don't "date"...never have. I've spent time with women...doing "something", and doing "nothing"...but that's it. When I've taken a woman to a movie, it's because one or both of us wanted to see it. When I've taken a woman out to eat it's because one or both of us were hungry, or wanted to try the food at the joint. To feel as if I needed to create an event and spend money to spend time with someone has always been the first sign that I need to reconsider what kind of relationship I should be having with that person. I think this is where Max and I kinda think alike. (You can imagine my attitude towards "Valentine's Day"...and Christmas...I'm more lenient when it comes to birthdays, unless you EXPECT me to get a present.)

-------------------------------------------------------------------

Max founded Rudius Media, an internet-based publishing outlet and management firm. It has closed. Too bad...I would have been VERY interested to see what projects might have come from them...

------------------------------------------------------------------

I haven't had a chance to see the movie based on the book...the website for the movie is http://www.ihopetheyservebeerinhell.com

---------------------------------------------------------------------

His Twitter account is http://twitter.com/tuckermax, and his MySpace account is http://www.myspace.com/TuckerMax

----------------------------------------------------------------------

Before IHTSBiH (I'm too damn lazy to type the entire title, and even copy and past...yet still write enough verbage that takes up more space than doing the former would) he wrote two other books. The Definitive Book of Pick-Up Lines, and Belligerence and Debauchery: The Tucker Max Stories. He explains: "They are out of print, on purpose. I took B&D out of print because it was nothing more than reprints of stories already on my site. I took The Definitive Book of Pick-Up Lines out of print because it was fairly amateurish, and I didn't want my name on it without substantially improving it. I think you can get these used in some places, but I would NOT recommend buying either. B&D is all on my site, and the pick-up line book is kinda crappy..."



There might be a sequel to I Hope They Serve Beer in Hell, titled Assholes Finish First. I'm looking forward to it, and I've only read one story of IHTSBiH! Get IHTSBiH now and you won't need to try to catch-up when his new book is available.

Monday, October 26, 2009

Digital Counties/Cities Surveys

The 2009 Digital Counties Survey...identifies best practices and recognizes those counties with exemplary digital service to their citizens.

Digital Counties Survey 2009 Winners:

500,000 or more population:
1st: Oakland County, MI
2nd: Montgomery County, MD (tie)
2nd: Sacramento County, CA (tie)
3rd: King County, WA
4th: Fairfax County, VA (tie)
4th: Orange County, CA (tie)
5th: Alameda County, CA (tie)
5th: Anne Arundel County, MD (tie)
5th: Prince George's County, MD (tie)
6th: Bernalillo County, NM (tie)
6th: Orange County, FL (tie)
6th: Westchester County, NY (tie)
7th: Los Angeles County, CA (tie)
7th: Wake County, NC (tie)

250,000-499,999 population:
1st: Loudoun County, VA
2nd: Dutchess County, NY
3rd: Hamilton County, IN

150,000-249,999 population:
1st: Roanoke County, VA
2nd: Dona Ana County, NM
3rd: Scott County, IA
4th: Yuma County, AZ (tie)
4th: Peoria County, IL (tie)
4th: Frederick County, MD (tie)

http://www.govtech.com/dc/surveys/counties/90

---------------------------------------------------

The Digital Cities Survey chronicles and recognizes the information technology achievements of cities...

Awards are based on the four population categories. The awards reception will be held during the National League of Cities annual convention Nov. 10-14 in San Antonio, Texas.

http://www.govtech.com/dc/surveys/cities/89

-----------------------------------------------------------

The Top 5 ranking cities in the Digital Cities Survey (population 250,000 or more):

1) Corpus Christi, TX

2) Miami, FL (tie)

2) Tampa, FL (tie)

3) Aurora, CO (tie)

3) Louisville, KY (tie)

4) Tucson, AZ

5) Riverside, CA

http://www.kgun9.com/Global/story.asp?S=11384975

Tuesday, October 6, 2009

Bloggers must be more honest...YEA!

Thank you, FTC! The Federal Trade Commission has issued new guidance regarding endorsements...which now also applies to bloggers.

In radio, we as air talent have been given "considerations" for doing commercials and/or endorsements...whether it be in the form of paid compensation, or services, or products. The only time I've had a problem with that was when the person speaking on behalf of the product was lying. And that can happen in various forms: "...I love it...I use it everyday...I wouldn't use anything else..." When I represented, or presented, products...if I said I liked them, it was because I did. If I could not endorse the product, I just performed a commercial announcement. (And, that includes radiothons and telethons: to work for one, I had to believe in the charity or cause.)

I've worked for program directors who told us, the air talent, that we were to present every song we play as a great song: "We only play the BEST music". (According to who?) It's called a "postioning statement", and the strategy is that if it is repeated enough maybe the audience will believe that it is true. (Yeah...right.) There are all kinds of reasons for playing a song, and it isn't always because the song has any redeeming artistic value or that the audience of that particular radio station likes it.

I hosted, and programmed the music for, a "jazz" show. And for which I was on a national music reporting panel for Radio & Records, a trade magazine. I reported on the songs and artists that I played, and how often I played them. I tried to listen to every piece of music that was sent to me. At the time there was a George Benson album that Warner Brothers was trying to promote heavily. All of the other radio stations and shows across the country were reporting it as "hot" (it was in very high rotation on-air); I reported it as low...because I was only playing one track off of the entire CD. After listening to the album, I decided that there was other (new) music that deserved more airtime on my show because they had more music of the quality that my audience preferred. I chose to serve and be responsible to my audience, on the radio station I was on, and in the city I was in. A vice-president of Warner Brothers called and said to me, how could I consider that I knew better than all of the other programmers across the nation? I was removed from the music reporting panel a few weeks later...and a lot of record companies, who had been begging for me to listen to and play their music, stopped sending it to me.

Bloggers can be considered to be “word-of-mouth” marketers. Now, any blogger who makes an endorsement must disclose material connections they may have with the product or service. And I'm all for it...

I believe that there are products that I have not had opportunities to review because there are other bloggers (and members of the media) who appear to give "consistent" positive reviews. I have compared some of my reviews of products to those of others, and I wonder why they never noted things I did. And, I seem to find a lot of reviews that all seem (too much) alike. Others appear to just be "puff pieces". Some of them make me wonder if they even opened the package and tried the product...

Of the products I have "reviewed" and tested, NEVER was I ever instructed by those who provided it to give ONLY a positive report. It was never implied nor expected that I would. If I found that my experience with a product was negative, I might contact the manufacturer to see if there's something wrong with the item...or if they can give me a reason to reconsider my opinion. Sometimes I can just give a technical report based on specifications. And, there have been times when I felt I was not the best candidate to do the review (and I might refer them to someone else).

Manufacturers and marketers should also remember: if I have not had exposure to your product, there is a chance that I have been exposed to products of your competitors. And so have other potential customers that you may have lost access to.

I'm just sayin'...

Wednesday, September 23, 2009

"The making of Glenn Beck"

Salon.com has posted a three-part article called "The making of Glenn Beck".

I am familiar with Part 2 of this story: at that time, I was working at Y95...

==============================

And I agree with Bruce Kelly: "...In Phoenix, Beck became known for an outsize and mischievous ego..."

I avoided Glenn...I tried to never: look into his eyes, and speak to him. I never had a problem with other members of the on-air staff; Tim Hattrick was a cool dude...I imagine he still is. But the pompasity around Glenn was deep and heavy.

=================================

(Per the story in Salon.com)

...Beck called Hattrick into his office and laid down the law. "I remember Beck sat me down and pulled out a notepad on which he had drawn a planet being orbited by satellites," says Hattrick. "On the big planet, Glenn wrote 'Me.' Then he pointed to the orbiting satellites and wrote names on them, such as 'Tim,' 'News,' and 'Clydie Clyde.' I'll never forget Beck telling me I was a satellite..."

Beck never grew close to Hattrick, who thought his new partner was talented but full of himself and incapable of thinking of anything but radio and ratings. "Beck lived, ate, drank and breathed radio," says Hattrick, who still works as a DJ in Phoenix. "It was impossible to talk to him about anything without reference to how to bring it into the show. I never once saw any evidence that he could turn it off. In that sense he was a one-dimensional person. But he was great at being a grandstanding, pompous idiot and shaking the brushes for attention."

-----------------------------------------------

In radio, some of us are "jocks"...and we want to be "jocks"! We want to have fun, relate to our audience, and serve our community. Tim is a "jock"...I am a "jock". It's what we've enjoyed, and what we're good at. What's wrong with that?

=================================

Of the following event to be described, I was one of the "agents"...IT REALLY WAS TOO FUNNY TO WATCH!

-----------------------------------------------

(From the Salon.com article)

...KZZP sponsored a free Richard Marx concert at the Tempe El Diablo stadium in downtown Phoenix...(Beck) and Hattrick arrived at the stadium early on the night of the show and gave the sound technician $500 to play a prerecorded Y95 promo moments before KZZP's Bruce Kelly was scheduled to announce the show. As an audience of nearly 10,000 waited for the show to begin, the KZZP mics were cut and Beck's voice suddenly boomed out of the stadium's sound system: "The Y95 Zoo team is proud to present … Richard Marx!" As soon as he heard his name, an oblivious Marx walked onto the stage and began to play. As the KZZP crew stood stunned offstage, scattered Y95 agents popped up and began throwing "Y95 Zoo" T-shirts in every direction to a cheering crowd.

================================

The following I don't have fond memories of, because...in the very short time I knew her...I found her to be a very nice person. She was naive, and she was (again) used...

----------------------------------------------

(From Salon.com)

...In September 1988, Beck and Hattrick invited Jessica Hahn onto the show. That month Playboy was featuring a pictorial of the former church secretary, who had become famous when televangelist Jim Bakker admitted to his affair with her.

"That evening, we took Jessica out to dinner," remembers Mike Horne. "I got up to go to the men's room and quickly found myself surrounded at the urinal by Glenn and Tim, who began lobbying me to hire Jessica as a permanent fixture of the morning show. They negotiated the deal, which was a rental car, an apartment and $2,000 a month."

...The hiring of Hahn as the zoo team's "prize-and-weather bunny" became an international story. Johnny Carson and David Letterman joked about it, editorial writers debated it, and as a result Y95 received a much-needed ratings jolt. When People magazine visited the station looking for a quote, Beck described Hahn's radio debut as "awesome" and explained that she filled the void of a "prize bunny for our zoo." The trio was short-lived, however. After a few weeks on the job, Hahn asked to be transferred to a nighttime slot.

-------------------------------------------------

Her feelings were hurt. She REALLY thought that she would be given a chance in radio. After a few days, I realized what was going on and that she would not get a serious opportunity to build a career. I was pissed-off because I knew her feelings were going to be, and had been, hurt. She was a very nice person, and nice to me. I left Y95 to go to a radio station in Milwaukee, and after I left she had moved to nights. I tried to contact her to see if I might be able to help, but was never able to reach her. We haven't been in contact since. After getting to know Jess, I realized how Bakker was able to do what he did: she is one of those people who wants to trust others, and she will. (I still miss ya, Jess.)

Thursday, September 17, 2009

November 12, Guinness World Records Day

"If you're currently planning to break a record, why not join the Guinness World Records Day celebrations and schedule your attempt for Thursday November 12?..."

GWR Day 2009! - United Kingdom, Guinness World Records Blog post

Shared via AddThis

Friday, August 7, 2009

where advertising will decline

...some of the predictions in the Communications Industry Forecast from the private equity firm Veronis Suhler Stevenson, scheduled for release on Tuesday.

The segments where advertising will decline most rapidly in 2009...are newspapers (down 18.7 percent, to $35.5 billion); consumer magazines (down 14.8 percent, to $11 billion); radio (down 11.7 percent, to $15.8 billion); and broadcast television (down 10.1 percent, to $43.0 billion). Veronis Suhler expects a few sectors to increase their advertising dollars this year, including mobile (up 18.1 percent, to $1.3 billion) and the Internet (up 9.2 percent, to $23.8 billion).

“...Newspapers, consumer magazines, TV and radio are shrinking and will not, in that period of time, get back to what they saw before...”

...the media industry...is expected to be the third-fastest-growing economic sector over the next five years, after mining and construction....it will be drawn from areas like word-of-mouth marketing and public relations (with a 9.2 percent compound annual growth rate from 2008 through 2013), branded entertainment (9.3 percent) and the Internet and mobile devices (10.2 percent).

...Some of the fastest-growing ones are creative strategies that have lately gained favor among marketers. They include paid product placement, with a compound annual growth rate from 2008 to 2013 of 17.6 percent; e-mail marketing and in-game advertisements (both 18.5 percent); mobile advertising outside of texting (33 percent); paid interactive television gaming (38.7 percent); mobile advertising and content tied to broadcast television (35.5 percent); mobile gaming and advertising (46.2 percent); and Internet and mobile home video downloads (34.4 percent).

Hollywood will have troubles ahead...DVD sales...declined 5.8 percent in 2008, and they are expected to shrink to $ 19.5 billion by 2013, well below 2008’s level of $24 billion...box-office ticket sales...will dip and rise over the next few years, the overall trend is positive...